The recent controversy surrounding Australian retailer Jeanswest’s use of AI to create website and social media content has sparked an important conversation. Brendan Wong’s LinkedIn News Australia post raised two key questions: Should brands be upfront about AI-generated content? And how can businesses use this technology without alienating customers? These questions are crucial as AI becomes more common in marketing and communications. This post explores these questions in

Success should be celebrated, not feared. Yet Tall Poppy Syndrome continues to silence ambition and stifle growth in workplaces across Australia.

Sexual harassment in Corporate Australia is more common than many realise, yet rarely discussed openly. This piece explores the hidden culture, its impact, and why speaking up matters now more than ever.